Carrot Mobs reward shops for good habits

Carrotmob is a pretty cool, a grass-roots organization that works with local businesses to get them to reduce their environmental impact. In turn, they host an event and Carrotmob supporters attend the event as paying customers. Looks like the event in the ABC SF story went quite well, they had a huge line out the door!

Carrot Mobs reward shops for good habits: "Conscientious shoppers are putting their money where their mouths are."

(Via San Francisco Bay Area Breaking News for San Francisco, Oakland, and San Jose.)